Vertex Wear
A commerce system for a niche apparel brand, built around portrait, detail and fast collection selection.
Challenge
The client needed seasonal collections to feel distinct while keeping a single simple purchase system.
Direction
We designed a raw, dark UI with a sharp red accent and photography-led collections.
Execution
We produced listing templates, product cards, story sections and microinteractions that make the offer easier to scan.
Result
The brand received a store that feels like a campaign while keeping day-to-day operations simple.